EP 20
Building and exiting Back in Motion
Jason T. Smith · 1 August 2026 · 21 min
Episode 21 · 7 August 2026 · 38 min
Craig Phillips · The Business of Allied Health
How can physiotherapists step up their clinical reasoning to beat the rise of AI-generated exercise programs? In Episode 21 of The Business of Allied Health, we are joined by Craig Phillips, the inventor of Clinical Pilates and founder of DMA Pilates.
With over 38 years in the profession, Craig breaks down the specific movement-based classification systems (directional load) that are outperforming standard care in global RCTs. We also discuss the harsh realities of health economics, why physios are massively underfunded by the government, and actionable advice for new grads to avoid the dreaded 5-year burnout.
Topics Covered:
- The difference between standard Pilates and Clinical Pilates
- Moving beyond structure-based classification for chronic pain
- The threat of AI "physio bots" and generic protocols
- Using heuristics and directional preference in patient assessments
- The financial value of conservative care vs. surgical intervention
- Why the physiotherapy profession needs to get political
Timestamps:
00:00 The Origins of Clinical Pilates
05:38 The Rise of AI Physio
08:49 Groundbreaking Research
15:31 Heuristics in Clinical Reasoning
28:04 Combating the 5-Year Attrition Rate
30:16 The Health Economics of Physio
34:48 Political Advocacy
EP 20
Jason T. Smith · 1 August 2026 · 21 min
EP 19
Dr Todd Cameron · 24 July 2026 · 33 min